Recession Depression Oppression Obsession

A recession can be a rollercoaster that affects everyone. If your’e not feeling it…well…everyone else hates you.

Kidding aside, we’ve been watching people everywhere we go to see how they’re dealing with it.

The Eeyores of the World say, “Woe is me…things are so bad…we don’t know what to do…it has to get better…what are we going to do if it doesn’t? Oh oh….woe is me.”

The Liar Liars say, “Everything is fine. No – really it’s fine.” (It’s bad for them and they know it. But they don’t want you to know it.)

Then there’s the Non-Stoppers who say, “We’re working twice as hard for half as much. We’re busting our butts to keep the same amount of business and try to even grow – at the expense of sleep.” (That’s us, unfortunately for our families)

And, of course, there are the Everything to Everyones, who try anything to keep cash coming in the door, “We’ve always just done chimney sweeping, but guess what? Now we now make T-shirts!”

Whatever your situation, a recession means less work to go around and more competition for the same products and services. So what do you do?

Collaboration and Innovation are good methods for positive change. Why not work with other organizations to offer combined services? That can lead to new business opportunities – or even the development of new products or services.

Investing rather than Spending is another way to look at your balance sheet with new eyes. Less spending isn’t necessarily the answer. Getting the most for the dollars you do spend – better investing – is the smarter way to go for the long-term.

So good luck. Persevere. You’re good enough, smart enough, and gosh darn it, people do like you.